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Vail Resorts Revenue Reaches $1.1 Billion

Published: October 23, 2015

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Vail Resorts revenue for the 2015 fiscal year logged close to $1.1 billion and continues to show positive outlooks!  Ticket prices continue to increase and visitation at the 11 Vail Resort mountains continues to attracted visitors from all around the world.

During the third quarter of 2015, Vail Resorts revenues reached $162 million, rising from $135 million generated during the same quarter in 2014.  The total number of season pass sales are already up 16% and the dollar amount is up 22% for the upcoming season.

“Our growth continues to be driven in large part from our more sophisticated and targeted efforts to move destination guests into our season pass products, with this segment representing more than three quarters of this year’s growth,” said Vail Resorts CEO Rob Katz.

Strong performance and high Vail Resorts revenue has been much attributed to season pass sales as well as the success shown by Colorado’s four resorts.  Success does not fall short for the upcoming season, as the company has already sold close to half of the season passes expected to be active for the 2015 season.

Vail observed that last year, season pass holders skied a bit less than the season before, equating to a higher price of skiing per day.  Vail Resorts revenue made from both lift tickets and passes can be divided by skier visits to show that Vail came out ahead last season.

Katz reported that there has been a growth in summer business for the Vail Resorts community.  Breckenridge’s Summer Fun Park has grown 18% since 2010.  Approval has been given for future expansion, including zip lines, canopy tours, additional mountain bike trails, challenge courses and an observation tower.

Vail Resorts purchased the largest ski resort in Australia, known as Perisher, just earlier this year.  Park City in Utah also joined the Epic Mix family this last year, both contributing to record high volumes of season pass sales.

Vail Resorts 2015 Fiscal Year Statistics

  • $1.1 billion: Vail Resorts Net Vail Resorts Revenue
  • 8.2 million: Skier Visits
  • 16 percent: Increase in Ski Pass Sales for the 2015-16 Season
  • 6.5 percent: Increase in Skier Visits
  • 5.3 percent: Increase in Lodging Rates

* The company’s fiscal year runs from Aug. 1-July 31 and accounts for an entire ski season.

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